Influence Mechanism of Market Orientation on Collaborative Innovation Performance:Comparison of Static and Dynamic Complex Networks
Du Bin1,2 ,Li Bin1
1.School of International Business,Shaanxi Normal University,Xi'an 710119,China; 2.School of International Economics and Trade,Lanzhou University of Finance and Economics,Lanzhou 730020,China
Abstract：This paper is based on the theory of collaborative and thinking of WS small-world networks.A complex multi-agent collaborative network model is constructed.The influence mechanism under static and dynamic network structure from three dimensions of market-oriented on the multi-agent collaborative innovation performance is analyzed by the numerical simulation.The results show that the short-term dynamic network structure and the long-term static network structure are more conducive from customer orientation driving effect on the collaborative innovation performance;Competitor oriented under dynamic network structure and interfunctional coordination under static network structure are more significant for driving effect of collaborative innovation performance
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